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Coca-Cola launched its 2025 holiday campaign featuring AI-generated versions of its iconic "Holidays Are Coming" commercials, one year after its first AI attempt sparked backlash from creatives over the tech's impact on artists. The comapny partnered with AI studios Silverside and Secret Level to produce new spots that swap last year’s unsettling human characters for animals. The beverage giant reduced production from roughly 12 months to 30 days, with one studio requiring just five specialists
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20K views · 170 reactions | Coca-Cola's new Christmas ad received even less human love than last year: this AI-made commercial also got dragged by viewers, despite the company's hopes that "the majority of consumers see it in a positive way." Holidays are not coming?: https://80.lv/articles/coca-cola-gets-truckloads-of-backlash-over-its-ai-generated-christmas-ad | 80 Level | Facebook
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