
Burger King: The Moldy Whopper - Ads of the World™
From the bun to the freshly sliced onions, tomatoes and lettuce, and the 100% beef patty - the striking images show the real mold that grows on every piece of the iconic burger.
Burger King Ad Features Moldy Whopper Decomposing - People…
Feb 19, 2020 · Moldy food isn’t usually something a restaurant would brag about, but Burger King is using the tactic to celebrate a change to the menu: Their Whopper is now free of artificial …
The Moldy Whopper: A Case Study in Advertising Effectiveness
Feb 20, 2024 · The agency was tasked with developing a campaign that would communicate Burger King’s commitment to using fresh, high-quality ingredients in its Whoppers. INGO came …
Burger King's moldy Whopper ad is dividing marketing experts
Feb 20, 2020 · Burger King made headlines when it launched its latest ad — showing a Whopper going moldy — on Wednesday.
Burger King’s Moldy Whopper Succeeded Miserably. Here’s Why:
Burger King's "Moldy Whopper" was seemingly crazy on the surface, but ad results indicate there was a different objective than immediate sales.
Burger King's new ad campaign has moldy Whopper to highlight …
Feb 19, 2020 · Burger King is serving up a new global ad campaign with its iconic burger covered in mold. No, the "Moldy Whopper" is not a new menu item, but Burger King announced …
Burger King thinks moldy Whoppers will get you to buy more burgers - CNN
Feb 19, 2020 · Burger King is re-“molding” the image of its signature Whopper in a nauseating new ad campaign that promotes efforts to eliminate artificial preservatives and other additives …
The Moldy Whopper - Burger King | Our Work - Ogilvy
Burger King is promoting the fact that its Whoppers are now made with no artificial preservatives in a way that breaks many advertising rules. The campaign, which includes a film and out-of …
The Moldy Whopper by Burger King - Best Advertising …
Jun 25, 2020 · To tell the world, and hopefully send an important message to the fast-food industry, INGO Stockholm, DAVID Miami and Publicis Bucharest broke the mold with …
Burger King CMO Fernando Machado Says Moldy Whopper Ads …
Feb 20, 2020 · On Wednesday, the fast-food chain unveiled a new ad campaign featuring the transformation of the brand’s flagship sandwich over more than a month. But instead of …
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