There are just a few months to go until the launch of Grand Theft Auto VI,and with it having been well over a decade since the last entry, fans have been speculating as to the potential cost of what ...

‘Red Dead Redemption 2’ came out in 2018, and it is still one of those games that everything else gets measured against. The level of detail and the storytelling in it are hard to match, and most ...

Industry analyst Matthew Bell predicted a rise in in-game advertising last month as publishers pursue new revenue streams, but Strauss Zelnick doesn't see it happening.

Take-Two CEO says PS6 and next-gen Xbox won’t face delays despite memory issues. Here’s what it means for expected console ...

Rockstar Games is generating excitement for the upcoming release of GTA 6, slated for 2026, amidst rising rumors and leaks. Take Two Interactive CEO Strauss Zelnick indicated that while the exact ...

The Grand Theft Auto boss also admits he was "stunned" by the market reaction to Google's Project Genie AI demo ...

Going by the fact that GTA 6 marketing begins in Summer of this year, one can assume that marketing will kick-off sometime in May with trailer 3 release.