The Grand Theft Auto boss also admits he was "stunned" by the market reaction to Google's Project Genie AI demo ...
Take-Two CEO Strauss Zelnick is still confident AI can't get anywhere near the level of creativity humans achieve to create ...
Industry analyst Matthew Bell predicted a rise in in-game advertising last month as publishers pursue new revenue streams, ...
Take-Two CEO Strauss Zelnick has a firm stance on AI’s ability to generate blockbuster games and thinks it’s out of the realm ...
With the release of Grand Theft Auto 6 now just eight months away, Take-Two CEO Strauss Zelnick makes a bold claim about the ...
Take-Two CEO Strauss Zelnick says he finds it “laughable” to suggest that AI tools like Google’s Project Genie can create hit video games. In January, Google announced that it had started rolling out ...
Take-Two CEO says PS6 and next-gen Xbox won’t face delays despite memory issues. Here’s what it means for expected console ...
During an interview, Strauss Zelick dismissed the notion of AI making games like GTA 6, calling the idea "laughable." ...
When asked if Google's Project Genie could level the playing field for people who want to make games like GTA, Zelnick responded 'not even a little bit.' ...
Take-Two CEO Strauss Zelnick points out that AI tools aren't good enough to guarantee that everyone can make hits like GTA.
Take-Two CEO Strauss Zelnick addressed GTA 6, calling the idea that AI could create blockbuster games “laughable.” He expressed confidence the game will appeal to players over 17, criticised ...
GTA 6 publisher CEO Strauss Zelnick doesn't think the latest genAI tools are going to turn everybody into a game developer ...