Revenue, Reach and a Reset with AdidasSocial supremacy and a shifting landscapeLiverpool have not so much moved into a new ...

Anthony Davis’ Move To Mavericks Was On “Long-Term Radar” For Klutch Sports originally appeared on Fadeaway World.

Liverpool chief commercial officer Ben Latty praised outgoing Nike as the club makes switch to adidas for the upcoming season ...

Former Nike CEO John Donahoe has been hired as athletic director at Stanford. Donahoe will become the school's eighth ...

University of Delaware alumna Sydney Kehoe is an apparel designer at Nike and was part of the team that created the kits for ...

We take a look at some of the most notable clubs that’ll have new kit brands next season. Before every new season, the latest ...

The AAU, which stands for the Amateur Athletic Union, a US nonprofit organization that hosts a variety of different sports ...

Merchandise is a common way for a sports team or club to make money. A LeBron James jersey or a Lionel Messi shirt sells for ...

Jordan Spieth sees Nikola Jokic when he watches Scottie Scheffler, the most recent Open Champion and now a four-time major ...

The AJ40 launch marks the "culminating moment" for the brand's "40 Years of Greatness" campaign, said Sargent. "The strategy on this one was making sure that we're positioning the shoe for the next ...

Caitlin Clark is the only reason for the WNBA’s increase in popularity. Clark gets fouled, injured, disrespected and excluded despite being the rising tide that lifts all boats. (Clark’s eight-year, ...