Explore the most influential advertising blogs and bloggers shaping the industry today.

💥 James Madison will wear Marvel super hero-themed helmets vs. Washington State on Nov. 22. One side will feature JMU’s block logo, players will choose 1 of 5 Marvel heroes – Iron Man, Captain ...

One college football program has decided to have a little fun with its helmets as it tries to finish off an already strong season.

Google Creative Lab co-founder Robert Wong told The Wall Street Journal that Google doesn’t plan to start making every ad with tools like Veo 3, but consumers don’t really care if ads use AI anyway.

The new Cardo Beyond isn’t just another Bluetooth add-on; it’s the company’s first fully integrated helmet with its acclaimed ...

The average lifespan of a high school football uniform is five years. The average cost, including the jersey tops and pants, ...

Discover the new KTM EXC design and custom helmet reveal at the motorsport show in Anykščiai. This video highlights the ...

McCallum High's football team is using Guardian Caps, a protective layer of padding over their helmets, to cut back on ...

Carolina Panthers quarterback Bryce Young worked with trainers during the portion of practice open to the media as the team prepared for Sunday's game against the Buffalo Bills. Young suffered a ...

While uniform sponsors have long been prominent in international sports, the American sports landscape has gradually seen more and more ads make their way onto the uniforms. In baseball, jersey sleeve ...

The Virginia Tech Helmet Lab has developed the first rating system for safety helmets and recently released results of its testing on multiple brands and types of construction helmets. Testing ...