J apanese entertainment company Sanrio has exploded in extraordinary ways across the pop culture scene. Its extremely popular ...

These two new Hello Kitty and Sanrio summer merchandise collections are an absolute must-have for their fashion, cuteness, ...

Sanrio specifically chose Badtz-Maru as the protagonist of June. Although this charming character’s birthday is celebrated on April 1st, the Japanese company, a leader in kawaii aesthetics ...