Named brands like XPS and Inspiron will now fall under size categories. Plus, Dell expanded its partnership with AMD.

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.

Dell has taken pot shots at Apple in its ads before, and the brand is often seen as one of the Cupertino company's biggest ...

In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

Dell announced a big refresh of its AI-powered PCs at CES 2025, including new hardware, new designs, and new names. The new ...

So that means Dell’s top-of-the-line laptop will be referred to as the Dell Pro Max (Premium), which is a step above the Dell ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

But the 2025 Alienware Area-51, an 80-liter tower just introduced at CES in Las Vegas, finally ditches the proprietary parts ...

CES 2025 is off to a fast start with new GeForce RTX 50 Series GPUs, Arrow Lake laptop processors, and new desktop and laptop ...

Dell announced a slew of new systems and peripherals at CES 2025, organizing them under the new Dell, Dell Pro, and Dell Pro ...

Dell Technologies, Inc. ($DELL) stock rose in Tuesday’s pre-market session after a positive recommendation from an analyst.