The Army is turning to TikTok-famous soldiers to pump up recruiting — but it's hit a snag

The US Army is experimenting with an unfiltered approach to a yearslong recruiting slump: letting TikTok influencers sell ...
National Security Journal on MSN

The Great U.S. Military Recruitment Comeback Has Begun

After years of missing goals, the U.S. military’s recruiting slump has flipped. In FY2025 the Army hit its 61,000 target four ...
Monocle

Inside the clever marketing overhaul that turned the US Army into a recruitment powerhouse

While global militaries struggle to attract young recruits, the US Army is running a successful marketing operation from ...
Military Times on MSN

Army scales back eligibility for Future Soldier Prep Course

The Future Soldier Preparatory Course, a cornerstone of the Army’s recent recruiting gains, is set to narrow its eligibility criteria.
WAFF

U.S Army meets recruiting goals four months early, and Huntsville played a part

HUNTSVILLE, Ala. (WAFF)—The U.S. Army has met its recruiting goal four months ahead of schedule. More than 61,000 people have signed up to join the Army this year, which is already higher than the ...
Military Officers Association of America

From Military Officer Magazine: Recruiting for the Future

(This article by Hope Hodge Seck originally appeared in the October 2025 issue of Military Officer, a magazine available to ...
Devdiscourse

Mizoram's Landmark Territorial Army Recruitment: A New Frontier for Local Youth

The Mizoram government, in partnership with 166 Assam Infantry Battalion (Territorial Army), will host its first Territorial ...