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To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.
Ad Age is interviewing in-house media execs for their thoughts on trends, best practices and gripes they have with the industry. Read the last edition of this recurring series, with JPMorgan Chase’s ...
Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...
At Cannes Lions, leaders from PepsiCo, Bose, Tinder, Catalyst and VaynerMedia discussed how AI and social-first strategies ...
The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.
Ad Age’s Asa Hiken tested Midjourney’s ability to replicate brand IP—and found it could do so with eerie accuracy, sometimes placing brands in troubling contexts.
Stellantis also is resurrecting its Street and Racing Technology (SRT) performance division, which Kuniskis will lead.
Red Lobster and Ram are among brands using CEOs in new campaigns.
A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.
To keep the generation’s trust, brands should provide physical experiences and more control over what they consume ...
See McDonald’s mini Happy Meal toys, Wonderful Pistachios’ Lilliputians spot and an impressive spec ad made with Veo 3.
The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...
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