Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

As Korean beauty brands gain global popularity, combined with innovation and affordability, foreign entrepreneurs and startup ...

A Korean makeup artist's viral video revealing the reality of "glass skin," showing the difference between natural skin and a filtered appearance, went viral. The internet is often flooded with ...

Whether a skincare enthusiast or not, K-beauty is a term well-known among young Indians. Elaborate 10-step skincare routines, ...

Netflix's Korean reality show The Influencer asks just how far social ... She's also the founder of the beauty brand Two Slash Four, and she debuted as a K-pop soloist in 2018.

Read more here. In 2015, Charlotte Cho, the founder of Soko Glam, told our colleagues at the Cut that Korea’s beauty products were emerging as one of the country’s top exports. Since then ...