To find out more about how the tariffs will impact K-Beauty in the U.S., I spoke to Cho on her unique perspective as both a K ...

It’s worth noting, though, that Korean shade ranges tend to work well on fair skin, with lots of cool-toned options. However, you may find that if your skin is dark, the shades simply won’t work for ...

Korean beauty brands are maintaining prices despite U.S. tariffs, fearing consumer loss while some are preparing for ...