Shares of South Korean instant noodle maker Samyang Foods hit a record market capitalization of 7.02 trillion won ($5.11 ...

The Coachella Valley Music and Arts Festival, one of the most iconic festivals in the world, is known for its eclectic mix of art, music, and one-of-a-kind experiences. This year, Samyang Foods ...

LOS ANGELES, April 16, 2025 /PRNewswire/ -- Samyang Foods, the legendary Korean food brand behind the wildly popular Buldak Spicy Ramen, made a fiery debut at the 2025 Coachella Valley Music and ...

(MENAFN- PR Newswire) Samyang turned up the heat during the festival's first weekend, April 11-13, with an immersive Buldak activation located across from Coachella's Indio Central Market.

If the lines and social buzz were any indication, Buldak’s blend of heat and hype hit the spot. With its creative fusion of food, music, and celebrity energy, Samyang made its Coachella debut a ...

At Coachella 2025, Buldak aims to establish an even deeper connection with their fans – and make new ones – directly in-person, on a global stage. Samyang Foods hosted an interactive Buldak ...

Samyang plans to position its Buldak hot sauce as a global lifestyle brand by combining digital and in-person brand experiences through an omnichannel approach. As part of this initiative, the ...