However, boutique owner Richard Cook decided to rebrand the shop rather than operate under the conditions proposed by The Sex ...

Founder Edgardo Osorio sees the category as a natural extension of the brand's glamourous and sun-drenched aesthetic, as well ...

Lifestyle icon Martha Stewart debuts her chic new eyewear collection for Spring/Summer 2025, with bold shapes and colorways ...

The updated "G" logo has a gradient effect now, which could be an attempt to better sync design with the company's AI ...

Images known as optical illusions cause our brains to interpret reality differently. They can deceive our eyes into seeing things that aren't there or trick us into believing things that aren't ...

In a world flooded with fast-scrolling content, few things manage to capture our attention quite like a good optical illusion. These clever visual tricks play with our minds, challenge our ...

An optical illusion is a visual phenomenon where the brain misinterprets what the eyes perceive. It occurs when the information sent by the eyes conflicts with how the brain processes and ...

If you have been looking for smart eyewear, there are new products in town. We are talking about the Reebok Smart Eyewear glasses. Reebok and Lucyd Eyewear recently teamed up to launch four smart ...

By Chris Gardner Swiss luxury watchmaker TAG Heuer has sights set on a new eyewear ambassador: Patrick Dempsey. The veteran star, who has a history with TAG Heuer dating back to 2014, has been ...

Optical physics is the study of the fundamental properties of light and its interaction with matter. This includes classical optical phenomena such as reflection, refraction, diffraction and ...