Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Every so often, a TV show or movie has a brand tie-in that ... admonishing “The White Lotus” for having a scene where Timothy (Jason Isaacs) sported its logo on a T-shirt while holding a ...

Jordan Brand The "Bred Toe 2.0" colorway is reminiscent of the 1985 classics. It features a crisp white leather upper with contrasting black and red overlays. The iconic Jumpman logo jumps off the ...

As millions of businesses cop the heat of the US tariff war, Chinese manufacturers are pushing back against the gratuitous ...

With the end of Season 3 of 'The White Lotus ... in the brand. People understand it's super swanky and high-end. And being the location of the show allows it to show off some of their service ...

It dropped the classic black-and-white HBO ... the strongest TV brands—HBO—and dilute it? Fortunately, I think the latest iteration of Max is the best yet. Max now gives off prestige vibes ...

Milwaukee-based artist Ike Wynter was tapped by the NFL to create all 32 team logos out of reclaimed wood for the 2025 Draft in Green Bay. His pieces will line the player walkway on draft night—an ...

A new crew of White Lotus ... from the boutique brand Juilett that she wears in Episode 6, followed by a handmade bralette top from Columbian brand Waimari. Later, she shows off her American ...

It's not HBO, it's Max - but the new logo for Warner Bros. Discovery's streamer now certainly looks like HBO's at a glance. The Max streaming service has quietly launched a fresh look, ditching ...

Michael Murtaugh/NYT Wirecutter Off-white tennies with ... differentiates them from other white sneakers. Rozette Rago/NYT Wirecutter A heel tab (with the Tiger logo) on the back of the Mexico ...