The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

Below, we’ve compiled a list of the best Korean-beauty products that have appeared on ... plus honey extract, a natural humectant that has antimicrobial properties, high levels of antioxidants ...

K-beauty brands tend to embody a skin-first philosophy, which prioritizes your skin's natural beauty and health.

Rinse: After washing your hair with shampoo, pour rice water on your hair; massage into your scalp and let it set on your ...

With their innovative formulas and dedication to glowing, flawless skin, Korean beauty products offer something ... Infused with 34 natural extracts, it defends against 5 signs of sensitivity ...

Discover how traditional K-beauty ingredients are garnering worldwide acclaim and revolutionizing global skincare trends.

Erica Choi, co-founder of Superegg and a licensed esthetician, explains what glass skin is and how to unlock a clear ...

Read on, for the very best Korean skincare brands and products, as tried and tested by the ELLE UK Beauty Team.