In a one-minute video posted to YouTube and shared widely across social media, Paltrow—yes, the Oscar-winning actress, ...

A response like Astronomer's only works when marketing and company leadership has the structure move quickly, act with ...

After the viral Astronomer "Coldplaygate" moment, the Argentinian footballing superstar showed everyone how it’s done - ...

Maximum Effort created the video in which Gwyneth Paltrow acts as a temporary spokesperson for Astronomer, the tech company ...

Rather than shying away from the controversy, Astronomer turned the narrative around with a bold and humorous PR campaign ...

That's why Astronomer tapped Paltrow to answer the internet's burning questions after their CEO Andy Byron and chief people ...

What began as a reputational crisis for data platform Astronomer ended in a masterclass in crisis marketing. A viral “kiss cam” incident involving top executives was swiftly reframed through a Gwyneth ...

He’s a beloved actor known for standing up for his beliefs — so why the sudden hate campaign against Pedro Pascal? India ...

It was a moment designed for lighthearted fun, a staple of modern stadium entertainment. During a Coldplay concert at Gillette Stadium in Boston, the massive jumbotron screens began their familiar ...

Astronomer has recruited the Oscar-winning actress Gwyneth Paltrow, former wife of Coldplay front man Chris Martin, to appear in a light-hearted video as the company's "temporary spokesperson".

Former Astronomer CEO Andy Byron is reportedly planning to sue Coldplay, claiming the band’s viral kiss cam stunt at a recent ...

Days after Astronomer CEO Andy Byron and HR head Kristin Cabot’s kiss-cam moment went viral, another video from a Coldplay ...