K-beauty brands tend to embody a skin-first philosophy, which prioritizes your skin's natural beauty and health.

As I’ve been testing 50+ eye creams in the past 4 years ... of international health and beauty brands, shared with The Post. Additionally, Korean skincare focuses on gentle ingredients over ...

Many Korean-made products focus on treating ... Update on January 23, 2025: Added CosRx’s Retinol 0.5 Oil, Beauty of Joseon’s Dynasty Cream, and Then I Met You’s Essence Light Sunscreen ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

Learn more In 2011, makeup brand Dr. Jart introduced the US to its first BB Cream. Seemingly overnight, the country became obsessed with K-Beauty — tuning in to something Korea has been doing ...

Discover how traditional K-beauty ingredients are garnering worldwide acclaim and revolutionizing global skincare trends.

Products are independently selected by our editors. We may earn an affiliate commission from links. Among the flood of Korean skin care products to emerge on the market stateside, few have ...