City officials plan to have the “Augusta!” logo redesigned so any city materials it adorns, including online digital materials, can be read by people with visual disabilities and comply with looming ...

Mistakes in branding can seriously undermine a business' credibility, and can cause potential customers to walk away before ...

Buc-ee's filed a federal lawsuit for trademark infringement against Barc-ee's, a gas station in southwest Missouri.

You're pulling a huge, mobile advertising opportunity every day -- an ideal place (particularly for dry vans and reefers) to ...

Promotional products thrive when they’re both useful and memorable. While many businesses stick to pens or tote bags, custom ...

The entertainment industry made a concerted effort to combat the piracy that became a hot topic of conversation toward the start of the 2000s, and the ...

A jury found that Choke Canyon's alligator logo resembled Buc-ee's too closely, according to the Houston Chronicle. Choke Canyon remains open but with a different logo. 2023: Buk-II's Super ...

Augustine looks markedly different from anything else on Santana Row by design. Even the font used for the logo is utterly ...

Coachella enlisted Travis Scott to "Design the Desert," which basically means building a silly marketing activation.

To many travelers, the appearance of airline liveries is everything. The colors, the shapes, the fonts — all of which not ...