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Dell, PC
CES 2025: Dell Rebrands Its Whole PC Lineup—Now, It’s All Just ‘Dell’
No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC stacks, aiming to simplify what's what for new customers.
Dell dumps its PC brands to be more like Apple
So long XPS, au revoir Inspiron, later, Latitude. Dell is officially giving its existing PC brands the boot at CES 2025 and moving to terms that normal people will actually understand: Dell, Dell Pro and Dell Pro Max.
Dell is refreshing and rebranding all of its PCs: What all the new names mean
This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision monikers since the 1990s. In consolidating its branding, Dell hopes to make it easier for consumers to figure out which device will best match their needs, streamlining the oft-complicated experience of buying a PC.
Dell Unveils Apple-Like Rebrand in Bid to Make PCs Cool Again
Dell Technologies Inc. is re-branding its PCs in a manner reminiscent of Apple Inc.’s naming conventions in an effort by the computer maker to spur demand.Most Read from BloombergIs This Weird Dome the Future of Watching Sports?
Dell kills XPS brand
Dell killing the XPS name is an unforced error
This year at CES 2025, Dell is announcing a huge rebranding for all of its consumer and commercial PCs. However, while this change is generally a move in the right direction, I think getting rid of the iconic XPS name is an unforced error.
Dell kills the XPS brand
The PC manufacturer’s new laptops, desktops, and monitors will have a simplified naming scheme with labels like ‘Pro’ and ‘Max.’
Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy
Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.
48m
on MSN
Goodbye, Dell XPS
In a bid to streamline, Dell is dropping some of its most iconic laptop brands. At CES 2025 on Monday, the PC company ...
6h
The end of an era: Dell will no longer make XPS computers
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
1h
Dell overhauls brand portfolio and adds NPU-equipped portables and desktops
New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...
9h
Dell just revamped its entire laptop portfolio - and the new names sound oddly familiar
Dell announced a handful of new laptops and Alienware desktops at CES 2025, and if you're a little confused looking at their ...
1h
on MSN
Dell’s office-standard 27-inch 4K monitor now does 120Hz
Dell has made its latest UltraSharp 4K monitors more attractive to PC gamers by doubling the previous generation’s 60Hz ...
CNET on MSN
1h
Dell Announces All-New Branding with Dell, Dell Pro and Dell Pro Max Laptops
The Dell, Dell Plus and Dell Premium series comprise the company's consumer models that were previously labeled as either ...
1h
Dell’s ‘Unified Branding’ Is Completely Confusing
The Dell XPS, Latitude, and Precision will now be know as the Dell, Dell Pro, and Dell Pro Max.
1h
Dell's confusing rebrand is highlighted by these otherwise lovely looking laptops
Dell just announced a slew of PCs at CES 2025, all with names that will be new to consumers. The Dell 14 Plus, Dell 14 Plus 2 ...
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