I was alarmed to see the featured photo in the print California section showing elementary school children reading a book sponsored by a well-known processed breakfast cereal. Exposure to this ...

Breakfast cereal is a pantry staple but it can get boring ... these were the go-to quick and easy sweets children would make with parents and at school, simple enough for us kids to do most ...

Corts, Kenneth S. "Ready-to-Eat Breakfast Cereal Industry in 1994 (A), The." Harvard Business School Case 795-191, June 1995. (Revised February 1997.) ...