Cracker Barrel had debuted its new logo in August, but quickly faced backlash for ditching a depiction of the “Old Timer” ...

In August, Cracker Barrel changed, then changed back, its logo. The company's CEO shed light on the reasoning.

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Athletic departments across the country are adding commercial sponsorship logos to their football fields after an NCAA rule ...