Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...
Amid bellowing beats and screaming spectators, athletes adorned in rhinestones sporting colossal bows on Monday performed flips, toe-touches and round-off back handsprings. Linganore Cheer took home ...
Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...
The Campbell High School senior from Smyrna is believed to be one of the first students with Down syndrome to be a full ...
Greenwich High School's varsity cheerleading team is the 2025 Fairfield County Interscholastic Athletic Conference champions. The team earned the title over runner-up Danbury and third-place Stamford, ...
EXCLUSIVE: Brand management company Foundation Media Partners is leading development, packaging, and production on a new slate of projects for cheerleading and dance team company Varsity Spirit. Among ...
I'M MONICA HERNANDEZ. THAT UPDATE TONIGHT -- DURING THE LONDONDERRY SCHOOL BOARD MEETING . OUR ROSS KETSCHKE WAS THERE. ROSS.. MEMBERS OF THE LONDONDERRY CHEER TEAM ...
BROKEN ARROW, Okla. — The Broken Arrow Varsity Cheer Squad was given a hero’s welcome at the Tulsa International Airport after returning home from winning a national title at the UCA National Cheer ...
The Weslaco community is grieving after losing one of its own, Weslaco High School senior and cheerleader Larissa Rodriguez. ...