Apple has one of the most popular logos in the tech world. The bitten apple is a real icon of the company led by Tim Cook. However, the image of this company was not always so. The first logo had ...

Apple has one of the most recognizable logos in the world. This video shows how Apple's logo has changed throughout the company's history. Follow Tech Insider: On Facebook Latest videos Apple has ...

New research from the Carroll School of Management shows logos are an indispensible tool for influencing consumers Compact logos can encourage favorable brand evaluations by signaling product safety, ...

When you think of the best professional sports team logos, the obvious ones come to mind: In Baseball? The New York Yankees, Boston Red Sox, Los Angeles Dodgers. In basketball? The Boston Celtics, Los ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

It is still used by Transport for London today.The roundel is one of the most recognised and imitated logos in the world. It first appeared on Underground station platforms in 1908. Originally ...

The McDonald's 'golden arches' emblem is one of the most distinctive logos in the world. It has been used since 1961 - but people are only just learning the psychology behind the iconic colours ...