Golden State Warriors guard Stephen Curry not only won back-to-back league MVP awards, but he also can lay claim to the NBA's best-selling jersey for the second straight season. Curry's jersey sold ...

OAKLAND, Calif. -- Stephen Curry has surpassed LeBron James for the most popular jersey in the NBA. The league based the rankings on overall sales on NBAStore.com from April through June. The latest ...

The Lakers and Celtics led the NBA in merchandise sales from the first half of the 2023-24 season. Official release Stephen Curry is tops in individual jersey sales, while the Lakers lead the way in ...

Golden State Warriors star Stephen Curry couldn't win back-to-back titles last season, but he's a repeat winner in the merchandising game. For the second straight year, Curry has the NBA's ...