Hard seltzer has lost its fizz. Now canned cocktails are all the buzz. Also known as ready-to-drink, or RTD, cocktails, the canned drinks were the fastest-growing spirits category last year, with $1.6 ...
Hard seltzer went from being a novelty to becoming a massive part of the overall alcohol market in the United States. "The United States Hard Seltzer Market was valued at $1.93 billion in 2024 and is ...
Hard seltzers, such as Press Premium Alcohol Seltzer, are attracting younger consumers away from other beverages such as beer, wine, and distilled spirits. Young adults, aged 30-44, are the biggest ...
Constellation Brands and Anheuser-Busch InBev are making life difficult for White Claw and Truly. The newcomers to hard seltzer are using the heft of their legacy beer brands to edge out the ...