Dynamic QR codes, when applied thoughtfully, offer a direct path to clearer communication and more confident customer ...

Digiphy, a Westside-based technology startup, is helping brands connect directly with customers through scannable QR — quick response — codes that link to customizable mobile-first landing pages, ...

Dynamic QR codes are emerging as a key tool for brands to own the post-purchase experience and capture first-party data The QR code movement that took hold during the pandemic may have changed how ...

The reasoning behind the push for QR code labels is manifold. At a surface level, lengthy clothing tags can be uncomfortable and wasteful–requiring the apparel industry to “produce so much label tape ...

Outdoor dining areas at the Frost Museum in Florida where QR codes are seen for information and menu access. A family on vacation walks toward a theme park on a humid afternoon, balancing bags and ...

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. From fun trivia quizzes to large QR codes on retail displays that ...

The next era for retail is already underway, and it all starts with the simple but powerful scan of a code. Nearly 50 years ago, UPC barcodes changed the game for retailers everywhere, and now we’re ...

At the most recent NewFronts, TV manufacturers Samsung and LG and Fox-owned streaming service Tubi all talked about integrating QR codes into their ad offerings. The technology, which grew in ...

Scott Ruoti does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...

QR codes have become an everyday tool, whether you’re scanning a menu at a restaurant, accessing a website, or sharing contact details. But have you ever thought about creating them yourself—right ...

A family on vacation walks toward a theme park on a humid afternoon, balancing bags and bottled water. The kids drift toward an ice-cream cart while their parents shuffle between a printed map, the ...