News

Matt Aaronson, director of product marketing at Tonkean, which won the Legalweek Leaders in Tech Law Award for Legal ...
Getting product and marketing teams on the same page is critical for a company's success. When they're not aligned, things can get messy: People misunderstand each other, resources get wasted, ...
There are many legal products on the market today that appeal to younger consumers but can be harmful to their health and ...
Here's what Sami Puri, product marketing manager of LRN Corp., which won the award for Regulatory, Governance and Compliance Technology, had to say. How does your solution/service demonstrate ...
Canada-based liquid-cooling mainstay CoolIT Systems has recruited Intel veteran Jason Waxman as its new CEO, the company ...
Invention vs. innovation: Invention is creating something new; innovation is improving or commercialising it. Product design: Focus on function, cost, and aesthetics. Product life cycle: Four ...
It’s a common misconception that marketing only becomes involved in the last stage of a medtech product’s launch. In actuality, medtech marketing is – or should be – collaborating ...
Philo has hired seasoned media and entertainment industry executive Steven Chang to serve as the company’s new Head of Integrated Product Marketing. Chang joins Philo after serving in a similar ...