It’s risky to rely on raising prices or absorbing costs to generate enough extra profit to cover new tariffs. To succeed ...

Price discrimination is a pricing strategy where a seller prices the same item differerently in across separate markets based on what buyers in each market can or are willing to pay. Price ...

For businesses, this means that adapting to tariffs is not just about short-term fixes but about building resilient pricing and market strategies. My company developed a guide to tariff pricing to ...

Firms in monopolistic competition differentiate their products through pricing. They may also make use of marketing strategies to separate themselves from their competitors. The costs or obstacles ...

Ofek, Elie. "Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect." Harvard Business School Background Note 524-093, May 2024.

Kireyev, Pavel, Vineet Kumar, and Elie Ofek. "Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy." Marketing Science 36, no. 6 (November–December 2017): 908–930.