Compelling websites turn visitors into customers, but what's their secret? Visual storytelling. In my experience, however, many businesses and organizations underestimate the power of visual ...

Brands are always looking for new ways to impact and connect with their audiences. One strategy that has stood the test of time is storytelling. Crafting a genuine brand story rooted in purpose and ...

Photos quietly shape buyer perception before logic intervenes Keep reading on The WiC Project Lifestyle Blog & Miriam's Boutique: Home Goods, Beauty, & Fashion Store ...

We’ve also come to expect a certain level of quality, even from our friends. Everyone’s eager — if not competing — to share the best photos and videos, and we reward high quality with likes, follows, ...

While potential customers may eventually want to know about the ins and outs of a new product or service, focusing too much on specific features is not necessarily the best storytelling practice when ...

When The New York Times revealed its multimedia “Snow Fall” feature in December 2012, the web caught a glimpse of the future of online storytelling. Snow Fall combined text, photos, videos and ...

For brands and marketers, one of the most crucial aspects of campaigns is connecting with target audiences. If a brand can provoke emotion and engage people through marketing, it will directly ...

It’s the time of year where San Diegans make the haul to Anza-Borrego Desert State Park or take a stroll through the Carlsbad flower fields to revel in spring’s embrace. But locals needn’t journey far ...

The Pacific Northwest is an intense hotbed for independent publishers and artists of comics. That’s according to Andrea Gilroy, and she should know since she has a Ph.D. in comics. Well, not exactly.