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Tie-ups with Nike and Formula 1 will help Lego ‘stay relevant’, the company said yesterday, as it revealed bumper profits and record sales for last year. The world’s biggest toymaker said ...
Best-selling themes include its Star Wars and Harry Potter sets, and Lego Icons such as a Pac-Man set and a Lamborghini. Lego said it outpaced a declining market (James Manning/PA) Lego has made ...
Lego has made its highest ever sales as the toy giant said it was outpacing a declining market, and working hard to “stay relevant” amid new brand tie-ups with Nike and Formula 1. The Danish ...
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Lego has made its highest ever sales as the toy giant said it was outpacing a declining market, and working hard to “stay relevant” amid new brand tie-ups with Nike and Formula 1. The Danish company ...