Introduced in 1938, the Krackel bar was Hershey's answer to the demand for ... Halloween or to hope that a generous parent might buy a pack. The full-sized bars made a brief return in 2014 ...
Hershey has appointed Andrew Archambault as president of its US confection division and named Veronica Villasenor president of salty snacks. Both appointments are effective from 3 February.