Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

The Justice Department’s antitrust lawsuit, which a group of states joined, was the fifth by U.S. officials against the company since 2020. By David McCabe and Nico Grant David McCabe reports on tech ...

A current Google executive testified that the company has silently raised ad prices within its search results in order to hit revenue goals — and that the stealth changes resulted in hikes from 5% to ...

Posts from this topic will be added to your daily email digest and your homepage feed. Google brings in tens of billions of dollars a year with search ads — and the Justice Department claims it faces ...

Google violated its promised standards when placing video ads on other websites about 80% of the time — a dismal rate that raises questions about the search giant’s transparency’s online ad business, ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Google Ads introduces account-level negative keywords worldwide, providing advertisers with greater brand safety and suitability. Account-level negative keywords in Google Ads offer greater brand ...

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Apple ranked among the top 15 Fortune 100 companies that pay the most to appear in search ads, according to analysis by Semrush. The Cupertino tech giant spent $64.8 million to appear in search ads in ...