Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Consider the foundation on which your business lies. What are the underlying values? What is the mission, vision and purpose? These are often overlooked but are important when setting a strategy for ...

A mission statement serves as a clear and concise articulation of the company’s aspirations and the facets that differentiate it from competitors. It is a declaration that answers the fundamental ...

A program (e.g., department, school, or program) mission statement includes a description of the broad purposes the program is aiming to achieve, the primary functions or activities of the program or ...

School district mission statements, which indicate the educational priorities of the district, are more or less aligned on topics such as students’ academic skills, a safe and healthy learning ...