It shouldn’t come as a surprise that Gen Z is revolutionizing how the world approaches digital experiences, and the online ...

A new CNET survey finds that over half of US gaming adults (58%) are interested in buying the Switch 2 but are considering a few factors ahead of the launch. By the numbers, 27% are looking for an ...

A study of 2,000 Americans aged 18-34 highlights political pressure, digital fatigue, civic disengagement, and strategies for ...

Discord announced that its first year of Quests generated 70 campaigns with advertising partners and millions of rewards that ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale ...

Roblox has partnered with Google to expand its immersive advertising efforts, including its rewarded video ads product.

In an era where gaming consoles are an integral part of youth culture, the excitement surrounding the impending release of the Nintendo Switch 2 is palpable. A recent CNET survey has revealed that ...

Roblox (NYSE:RBLX) just flipped the switch on a game-changing ad strategyliterally inside the game. In a fresh move to ...

Gen Z is expected to become the world’s largest and wealthiest generation by 2035, according to a recent report by Bank of ...

Gen Z and Millennials are the most charitable age groups – both giving an average of more than £500 a year. This is twice as ...

Phone use during quality time was the most reported issue for Gen Z (57 percent) and millennials (68 percent). Gaming during shared time and work communications after hours followed. While AI may ...