The design thinking process is a two-pronged approach that involves both empathetic ideology and a process that aims to find the best possible solution for gaps in the market or problems in a given ...

Everywhere you turn nowadays, people bring up design thinking as the panacea to invite customer experiences into the game. The 2017 EY report “Demystifying design thinking: becoming part of the ...

An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

For the world to grapple with pressing challenges like climate change, healthcare crises, and social inequality, the role of ...

Jennifer is a CEO Coach & founder of Kamara Life Design. She helps founders go from good to world-class while designing well-lived lives. Few questions trigger more sweaty hairlines than this one.