The V&A’s carefully curated new gallery places kawaii culture in a long and varied design tradition, while celebrating kawaii’s diversity — beautiful, knowing, tacky and rebellious.

Cute things are popular worldwide. Japan is known as a country filled with cute fancy goods. Various kinds of anime and character items, such as Hello Kitty and Pokémon, are produced and exported ...

Kawaii: Going crazy for cute the Japanese way Kawaii, or a love of the adorable, is huge in Japan – and it’s big here too. Bless, says Will Coldwell ...

Kawaii’s Comedown: Japan’s Culture of Cute Sports Up Kawaii's shift out of pink is cut with the same sense of sportiness seen in Western markets — but is armed with political motive.

We, and all of our lives, are NEO KAWAII! NEO KAWAII is not just plain KAWAII (cute)- it’s cool, it’s strong, it’s kind, it’s warm! Don’t get it mixed up♡ Hey! NEO KAWAII people!

From cat doughnuts to character bentos, adorably decorated kawaii treats are winning hearts and big followings on social media.

An anime / convention ' Kawaii ☆ Con ' held for the love of Hawaii's otaku community and anime is not only a manga lover, but also a large number of overseas cosplay Gachi who have expanded ...

What is cute, or kawaii, to use the almost synonymous Japanese term? In 1943, an Austrian zoologist named Konrad Lorenz proposed that our perception of cuteness is based on certain physical ...

"Kawaii". In Japanese, it means "cute" or "adorable". The word was adopted by Westerners enamored with Japanese culture. But it's gone mainstream, and it now appears in the Oxford English Dictionary.

Japanese pop four-piece, CHAI, have announced the release of their new single/video, “NEO KAWAII, K?,” from their forthcoming self-titled album out September 22nd on Sub Pop. The band consists of twin ...