The 2026 CX roadmap must shift from reactive fixes to proactive, cross-functional planning, measurable customer value, & long ...

The report highlights that a significant percentage of churn can be attributed to product-market fit issues or a failure of the product to meet customer expectations. No amount of proactive CS ...

Though gathering and sharing data is of vital importance, brands can only actually reduce customer churn if they take action on what they learn. One of the biggest goals that I see companies set is ...

When you're not happy with a company and they don't do better for you, it's not unreasonable to ditch them and go somewhere else. This process of people leaving, known as churn, happens in the ...

What Is Customer Churn Rate? The customer churn rate is a critical metric that evaluates how well a brand retains its customers. It represents the percentage of customers who stop making purchases or ...

Customer loyalty isn't earned the same way it was 20 or even just three years ago. Competition over consumers' discretionary income remains hot. Inconsistency, poor connection, lack of trust. Just ...

Customer churn rates are more complicated than they may seem. Today's business environment is characterized by infinite variables and data points, as well as constant change. One-size-fits-all ...

Opinions expressed by Entrepreneur contributors are their own. Every business puts the customers first, which means today’s consumers are unequivocally in the driver’s seat. With fewer and fewer ...

Co-Founder and President of OptinMonster. Expert software architect with a deep knowledge of building products for the mass market. How many of your customers stick around for the long term? If you’re ...

It’s a sad fact of doing business: customers leave. “You’d like to have 100 percent of customers stay 100 percent of the time,” says Harvard Business School Professor Sunil Gupta. “But that’s just not ...