After a difficult two years, marketers have more agility and more online savvy than ever before. Now for the scary part: So do customers, and they’re not slowing down. At the simplest level, marketers ...

No one likes hearing “no.” But saying it isn’t easy either. Customer success managers jump through hoops to keep clients satisfied and make sure they’re getting the most value out of a product or ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Today, business success is determined by many factors, including a company's value ...

The cost of engaging a company for legal services or products is a substantial investment for the client. They expect—and deserve—a premium return. Throughout the 11-article "Lift Your Sales" series, ...

Naveed Anwar, Citi’s global head of Platforms and Data Services, discusses enhancing client experience in a real-time environment. Global Finance: How does Citi’s innovation roadmap translate into ...