Some gamemakers want 'Grand Theft Auto VI' to be priced between $80 and $100 to give the game industry "hope" as it continues to struggle financially, analyst Matthew Ball has said.

An annual report into the state of video games has raised eyebrows for suggesting Rockstar will sell the long-awaited

Except it’s not a game — it’s a film. And it might scratch the same violently humorous itch that the GTA series does, too.

It's the age-old debate about whether game prices need to rise with inflation reignited by Epyllion's Matthew Ball, and Baldur's Gate 3's publishing director ha

GTA 6 may set a new $100 base price for games, possibly sparking industry-wide changes in pricing. The game's unprecedented buzz could justify the price hike, aiding in AAA development costs. The ambiguous 2025 release date is making other studios hesitant about releasing their games to avoid competing with GTA 6.

GTA 6's hopefully impending launch has many in the industry hoping it has a positive impact. According to a report from an industry analyst, some are even hoping that its price is raised to $100. According to a gaming industry analyst,